E-cigarettes are also known as e-hookahs, vape pens, mods, and tank systems. They come in a range of different sizes, shapes, styles, and materials. An electronic cigarette is a device that functions with the battery that produces doses of vaporized nicotine or non-nicotine solution for a smoker to inhale. In other words, it provides the same sensation of smoking tobacco but with the smoke. They are marketed and promoted as the best solution to cut down or stop smoking.
E-cigarettes made their first appearance back in 2004 in the Chinese market, since then millions of users have taken them up. According to the stats, in 2016, 3.2 % of people were using e-cigarettes for smoking in the United States. Nowadays, vaping has become one of the most popular and common mean of using tobacco among teenagers in the United States. The number has increased by 900% from 2011 to 2015 amongst the high school students.
After 2015, vaping and using e-cigarette became a ‘thing’ and above 2 million students from middle and high school were using electronic cigarettes by 2016, which is astonishing. All the students who had tried e-cigarette were aged between 18-24 years, 40% out of which were those who had never smoked before using this device.
Many may think that it is the safest way of using tobacco. However, many studies have shown that it can be hazardous. There is no doubt that it may help smokers to get rid of their smoking habit, but a large number of youngsters started to use this device for their own sake not to get rid of using tobacco. It is the reason why FDA enforced rules and regulation on the production, marketing, and sales of these products.
Retail Environment for Electronic Cigarettes
E-cigarettes are sold in tobacco retail stores, including, gas stations, convenience stores, pharmacies, and tobacco shops. Since many customers like to purchase their products from online stores, many manufacturers have started selling electronic cigarettes at online retailers and vape shops.
However, it is a daunting task to analyze and monitor the market because of the differences hoe electronic cigarettes sales is tracked. Nielsen and other common sales-tracking and retail measurement companies do not track the vape shop data, which is a large portion of the market. Non-traditional sources such as online stores are not examined by any tracker nor scanning data which has made it difficult to know how much market do they represent.
According to the estimate, traditional tobacco sources were responsible for less than one-third of the $2.5 billion e-cigarette market. Another recent estimate of 2018 states that traditional shops contribute 36.4 %, online stores 31.8%, and convenience stores and mass retail channel also contribute 31.8% to the market.
Are Disposable E-Cigarette Boxes the Next Giant?
Every product in the world comes in some sort of packaging. Same goes for e-cigarettes, they need packaging and e-cigarette boxes to pack and present cigarettes in them. Everyone knows how rapidly these e-cigarettes have gained popularity, but no one can deny the role of packaging in the e-cigarette market. This mass-market retail is making its way to the internet as growing with every passing day. With this growing market, the demand for e-cig packaging design that can draw customer’s attention and convey brand value is getting stronger day by day. BIS Research predicted that by years 2025, the global e-cig industry would reach value of $50 billion.
Yes, disposable e-cigarette boxes are the next giant. Undoubtedly, custom disposable e-cigarette boxes can take your brand to the next level and can benefit you in so many different ways. However, it is important to know that packaging alone can make or break your business. High-quality material should be chosen when making boxes to preserve the flavor and taste. It will also prevent from entering any containment into boxes. However, environmentally friendly packaging has a separate fanbase. Customers are more likely to pick packaging that is made from cardboard, kraft paper, or any other eco-friendly material. Since customers are now aware of what to look for in a packaging they prefer to purchase brands that offer them disposable e-cigarette boxes.
When choosing a design for your e-cigarette boxes, one thing you need to keep in mind that your customers will be both adults and teenagers so choose design accordingly. Moreover, list down all the information on the boxes so that your customers know about potential harms. Another most important factor you should keep in mind that child-resistant packaging e-cigarettes is essential as customers tend to pick such boxes more as compared to other packaging designs. Hence, when packaging is done right it helps in making your brand popular and reputed in the market.
Conclusion
Yes it is important to choose a great design to market your cigarette brand and to generate sales. Another great benefit of custom e-cigarette packaging is that you get to choose material for your boxes so, do not forget to go for disposable material. Doing so will not only help you attract more customers but will make your business grow.
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